Mental Shots Advertisement
I consider myself an introverted extrovert and tend to always be in my mind; overthinking a little too much. This past year was an especially rough one riddled with depression, self doubt, anxiety, and feeling very lost and empty. I made this advertisement as a depression/mental illness awareness because it was something close to who I was and still am. In this Ad I mimicked a target from when you go to the shooting range because negative thoughts are essentially like “mental shots” at yourself. Each shot is a self deprecating thought and as you get closer to the bullseye the thoughts get worse. The bullet holes in this never reach the bullseye to show there is still hope. It is an advertisement that I want to make people uncomfortable and sad but at the same time to create an awareness that one thought can lead to things like suicide